Quick Answer
David Lloyd Notting Hill sits in the Super Tier band of the 2026 UK pricing structure after the £5.5 million transformation. The new build Spa Retreat, redesigned gym, and Blaze studio put it at the top of the West London price ladder.
On a Standard 12 month contract, expect roughly £165 a month on Club (off peak), £200 on Plus, and £245 on Platinum, with joining fees of about £150 to £250.
The Flexible 3 month rolling contract adds about 25 percent, lifting Platinum to around £306 a month. Couple, junior, and infant add ons sit on top of the lead adult price.
David Lloyd Notting Hill at a glance
Notting Hill sits at 1 Alfred Road in W2, the urban West London flagship of David Lloyd. The 2025 transformation invested £5.5 million in a new Spa Retreat, gym redesign, and an upgraded Clubroom, all aimed at the postcode's premium wellness audience.
For pricing context, the 2026 nationwide guide places Super Tier individual adults at £220 to £250 a month on Platinum. Notting Hill sits at the top of that band, with central London land cost and the new spa format driving the premium.
2026 monthly prices by package
| Package | Standard 12 month | Flexible 3 month | Typical joining fee |
|---|---|---|---|
| Platinum (full access, spa, racquets) | £245 / mo | £306 / mo | £150 to £250 |
| Plus (unrestricted gym and pool, towels) | £200 / mo | £250 / mo | £105 to £150 |
| Club (off peak only) | £165 / mo | £206 / mo | £60 to £105 |
Off peak hours on the Club package are roughly 11am to 4pm on weekdays and after 2pm on weekends. The Flexible contract adds useful safety on a relocation, but the 25 percent premium adds up over a year.
What you get inside the club
Super Tier kit at this club covers the headline lifestyle stack you would expect.
- Spa Retreat (Platinum only). The post transformation wellness suite: salt sauna, ice fountain, crystal steam room, and outdoor hydrotherapy.
- Gym floor. Redesigned TechnoGym strength and cardio floor, plus a functional zone with Synergy360 and Woodway Curve treadmills.
- Blaze (Platinum only). 45 to 55 minute immersive HIIT studio sessions with live Myzone heart rate tracking.
- Pools. Indoor lap pool with rooftop sun terrace and family swim sessions.
- Group classes. 150 plus weekly sessions including reformer Pilates, yoga, Rhythm cycling, and Aqua.
- Clubroom and family. Upgraded Clubroom dining, supervised crèche, and a 10% F&B member discount.
Standard vs Flexible: which contract makes sense?
The 25 percent Flexible premium is essentially insurance against an early exit. If you are settled and planning to train at least twice a week, the Standard 12 month is the clear winner. If a relocation or job move sits inside the next six months, Flexible buys peace of mind for the cost of about £732 extra a year on Platinum.
How this club compares to other David Lloyd tiers
For context, here is how Platinum pricing tends to lay out across the 2026 tri tier estate.
| Tier | Example clubs | Platinum monthly |
|---|---|---|
| Super | Finchley, Beckenham, Northwood | £220 to £250 |
| Tier 1 | Fulham, Milton Keynes, Cambridge | £170 to £195 |
| Tier 2 | Manchester Trafford City, Derby | £140 to £170 |
| Tier 3 | Oxford, Rugby, Bristol Westbury | £125 to £150 |
| Tier 5 | Luton, York, Aberdeen, Swindon | £105 to £130 |
| Tier 7 | Stevenage, Swansea | £85 to £110 |
Negotiation tips for joining
- Time the visit. January, September, and end of month sales pushes are when joining fee waivers are easiest to secure.
- Ask for the waiver directly. Sales reps can usually drop the joining fee on a same day sign up for a 12 month Standard contract.
- Bundle the family. Adding a partner and a junior at the same time often unlocks a free month or waived junior joining fee.
- Use a tour or guest pass. Most clubs offer a guest pass or trial visit. Train during your usual window before committing to Platinum.
Freezing, cancelling, and the 2026 notice rules
- Initial term. 12 months on Standard, 3 months on Flexible.
- Notice after the initial term. 3 months written notice on Standard, 1 month on Flexible.
- Freezes. Up to 3 months a year for medical reasons or extended travel, usually £10 to £15 a month while paused.
- Refunds. No pro rata refund mid month, so time cancellation to land on the last day of a billing cycle.
Who this club is best for
| If you are | Best package | Why |
|---|---|---|
| The West London wellness member | Platinum | The transformed Spa Retreat is the headline reason to join over a boutique operator nearby |
| The Blaze regular | Platinum | Immersive HIIT in W2 without commuting to Fulham or Mayfair |
| The remote worker in W2 or W11 | Plus | All day gym, pool, and Clubroom Wi-Fi without the spa premium |
| The off peak trainer | Club | Super Tier kit at a discount when 11am to 4pm suits your schedule |
FAQ
Is Notting Hill a Super Tier club?
Yes. After the £5.5 million transformation it sits at the top of the Super Tier band alongside Finchley and Hampton.
What did the £5.5 million transformation include?
A new build Spa Retreat, a fully redesigned gym floor, an upgraded Clubroom, and a refreshed Blaze studio. It positioned the club as the West London wellness flagship.
Does Notting Hill have outdoor tennis courts?
No. As an urban West London site it focuses on gym, pool, spa, and Blaze rather than the racquet flagship format of suburban clubs.
Can I bring guests?
Platinum members get a monthly guest pass. Day passes for guests on Plus and Club typically run at £25 to £45 in this postcode given the central London premium.
Related reading
- How much does David Lloyd membership cost in the UK in 2026?
- What is the David Lloyd club tier list and how do membership levels work?
- How much is David Lloyd Milton Keynes membership in 2026?
Final verdict
For 2026, David Lloyd Notting Hill is the most expensive David Lloyd in West London, but the transformation has matched it to a luxury hotel spa standard. If you live in W2, W10, or W11 and value wellness, Platinum is genuinely worth the spend.
If you mainly want tennis or a gym only membership, a Tier 3 or Tier 5 club in outer London will save you more than £100 a month. If you want spa first urban wellness, Platinum on a 12 month Standard contract is the cleanest path.
Prices and opening hours are accurate for mid 2026 but remain subject to change. Always confirm the current rate, joining fee, and any active promotion directly with the club before signing.
